The New Warehouse Podcast

EP 535: The Power of Proximity

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In this episode of The New Warehouse Podcast, Kevin welcomes Rob Wolcott, co-founder of TWIN Global and author, and Tom Bianculli, CTO of Zebra Technologies, for a discussion on the transformative concept of proximity as outlined in Wolcott's book, Proximity. This concept—envisioning an “anything, anywhere, anytime” world—is about bringing resources closer to the point of demand. With Zebra’s innovations in visibility and data, the discussion dives into how proximity influences supply chain efficiencies, warehouse operations, and future possibilities in technology.


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